Hard tags

From apparel to eyeglasses to jewelery, our Hard Tags offer security and versatility.



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Specifically designed to help you lose less and sell more, Alpha’s 2 & 3 Alarm Hard Tags protect your high-end fashion items. The sleek, fashion-forward design complements apparel while the unified look of the entire Hard Tag line provides merchandising continuity.

  • 95 dBA alarm
  • Flashing LED light
  • Isolated sound chamber
  • Easy to apply and remove
  • Tough, secure and reusable

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Provides protection for items where a standard hard tag may not apply. Instead of two separate pieces, the pin is already attached to the tag making application quick and easy.

  • Standard or Super clutch strengths
  • Eliminates loose pins on the floor or left in merchandise creating a safer work environment
  • More economical — no pins are lost during the recycle process
  • Even if band is cut, pin will prevent removal of the tag from the item
  • Replacement pins are available to extend the life of the tag

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The small and sleek Fashion3 Accessory Tag complements your high-end apparel. The tag’s design provides merchandising continuity with the entire Hard Tag line.

  • Standard Lock or Super Lock
  • Tag can be used with pin or lanyard
  • Easy to recycle and reuse
  • Unobtrusive
  • Two color options — beige or black

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Suitable for a diverse range of apparel merchandise, including underwear, shirts, dresses, coats and belts, the Gen7 HT range is specifically designed to protect high-theft items. The Gen7 features a new design that makes it quicker and easier to remove at POS for re-use, while its innovative locking mechanism means it’s incredibly difficult for shoplifters to open using tools.

The mini Gen7 – RFID only – thanks to its lightweight design and small size, is ideal for intimates and delicate apparel items. The Dual Technology version is designed to work with RF or AM electronic article surveillance (EAS) antennas, also supports RFID technology. This hard tag is the perfect solution for retailers that are investing in RFID technology while maintaining their existing EAS systems.

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The Ink Tag is perfect for a variety of apparel merchandise. If an item secured with an Ink Tag is stolen, the merchandise will be ruined when the thief tries to remove the Ink Tag, denying the thief the benefit of the product.

  • EAS Alarm is activated when a breach occurs
  • Available in S3, Standard or Super Lock clutch strengths
  • Easy to recycle and reuse
  • Unobtrusive
  • Transparent round head pin

More information about ink tags


Designed specifically for thin and delicate clothing materials, the Mini NeedleLok Tag uses a sharp needle that does not leave behind a visible mark after being removed.

  • S3 Lock, Standard Lock or Super Lock clutch strengths
  • Single-piece tag with an integrated needle, easier to manage by store associates
  • Provides freedom of placement on the garment (no longer forced to use a seam)
  • The simple and easy closing mechanism prevents damage to the needle ensuring long fault-free operation.
  • Unlocks with corresponding S3 HandKey, Multi-Detacher or Super XT Key

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Secure protection for hanging items with a one-step, pinless tag.

An anti-theft solution and a natural fit for high-risk items displayed on peg hooks. This solution snaps quickly and safely on single- or double-hole packaging and can be easily removed at POS for reuse.

  • Lightweight and strong – Pinless one-piece design is safe and effective
  • One-click locking mechanism – Easy attachment on single- or double-hole packages
  • Quickly removable at POS – Works with all detachers, including S3 key
  • Preserves product branding – Minimal interference with package content
  • Rugged and reusable – Difficult to defeat with common tools; retains its effectiveness even after repeated use
  • RFID upgradable – For inventory visibility
  • Universal AutoPeg Single Hole version is only available in North America

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The Dual Rod Hang Tags are highly effective for securing clamshell packaged merchandise, while still allowing merchandise to be easily displayed on peg hooks.

  • Two pin options — long or short
  • Tough, secure and reusable
  • Easy to apply and remove

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Bug Tag 2 is specifically designed to protect six-sided boxed merchandise and electronics. The Bug Tag 2 attaches to the merchandise using an adhesive-backed, disposable sled.

The Bug Tag’s alarming module attaches to the sled with a twist making it easy for associates to apply and remove, but the smooth, rounded module fits flush to the merchandise which increases the difficulty for thieves to pry off.

Using it as a “line-alarm” system combined with the specially designed Snare accessory can increase its versatility. Applications include protecting display tools, sporting goods, kitchen appliances, and handbags. Used with Snare, it can adapt to curved or straight surfaces and attach to other articles. Any attempts to cut the coiled cable or the CableLok’s adjustable lanyard results in the Bug Tag 2 module alarm.

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The smallest and lightest EAS tag available, perfect for necklaces, bracelets, watches and other loose jewellery.

JewelLok™ protects the merchandise not the packaging, reducing shrink and mark downs.

  • The smallest and lightest EAS tag available
  • Easily applied in the store or at source
  • Fits on existing peg hooks and spinner racks
  • Low profile creates minimal impact to the amount of merchandise being displayed
  • Offers strong benefit denial protection – the jewellery will break before the solution fails
  • Hardened steel hook coated in plastic to prevent scratches – cannot be cut with scissors or nail clippers
  • RF or AM EAS inside the small, cylindrical tag

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The Mag Tag is versatile and highly effective, maximizing your display options by providing security for everything from soft goods to clamshell packaged merchandise.

  • Attach with Mag Tag Pin or Lanyards in three lengths: 2”, 3″ and 9”
  • Pin will not damage delicate fabrics
  • Lanyard fits through shoe eyelets and other small openings
  • Easy to apply and remove
  • Lightweight and unobtrusive

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The Multi-Tag provides durable construction with a protective cushion that securely holds and protects hard-to-secure items.

For even stronger security, get the Multi-Tag with Alpha’s XT locking mechanism. The high integrity ball clutch is tough to defeat, designed to perform under the most extreme environments to ensure your merchandise is secure, and you achieve your loss prevention objectives.

  • Available in S3 clutch
  • Tough, secure and reusable
  • Easy to apply and remove

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Next generation of specialized tags for eyewear protection.

OptiLok™ offers an improved and refined design to enhance the ease and speed of application/removal without any security compromises. It is based on a well-proven adjustable grip mechanism used in previous eyewear tags, but with an ingenious locking mechanism allowing easier application and removal. The locking mechanism is compatible with Alpha’s traditional S3 Key.

  • Available in AM or RF technology
  • Durable construction
  • Quick application and removal
  • Easy to recycle and reuse
  • Unobtrusive

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The O-Tag provides protection for uniquely-shaped merchandise while allowing safe customer interaction. It’s perfect for golf clubs, baseball bats, corded electronics and much more. Its one-piece design provides ease of application and removal at checkout.

  • Doesn’t hinder product appearance
  • Tough, secure and re-useable
  • Has protective inner cushion so merchandise will not be damaged
  • Comes in two sizes: small and large

More about O-Tags